FROM THE STUDIO

Subscription boxes have exploded in the world of e-commerce and they’re not slowing down. From beauty samples to pet toys and snacks, monthly boxes offer a curated, personalised experience that keeps customers hooked.

But here’s the secret many brands miss: the packaging design itself plays a huge role in customer retention, loyalty, and brand image. It’s not just what’s inside that counts, it’s HOW it’s delivered.

Today, we’ll dive into how subscription box packaging drives excitement, adapts to changing products, and maintains brand consistency month after month.