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Designing for Retail: Packaging that Sells on Shelves
Product packaging isn’t just a protective shell for products; it's a storyteller and silent persuader. Packaging design might not be a top priority for brands in the production of a product but your product is always going to be fighting for a spot on the shelves.Explore the art and science behind packaging design, that not only catches the eye, but guides consumer decisions. From visual hierarchy, to shelf impact and understanding retailer requirements, we’ll show you the journey, where every design choice is a strategic move. We’re here to show you how your packaging can become a visual ambassador for your brand.

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