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Betty Packaging 6

Betty X Noramble

What we did
Packaging Design
Re-Branding
Packaging structural design
Brand Design

The Challenge
With the reality of entering retail on the horizon, Co-founders Joanna and Charlene approached us to help get their packaging retail-ready. The French tights brand needed to make waves if it was to be successful.

What We Did
We created a box that made the product easily accessible and elevated the already established brand identity of being sexy and empowering. We put the product front and centre and used the already-loved logo to create an impact on the shelf.

Betty Packaging 1
Betty Packaging 2
Betty Packaging 3
Betty Packaging 5
Betty Packaging 6
Betty Packaging 4
Betty 05
Betty 06
Betty Posters
Betty Storefront

We put the product front and centre and used the already-loved logo to create an impact on the shelf

"

1 5
Noramble understood our brand identity and target audience really well, which they then translated into a packaging that perfectly captured our essence.
Noramble understood our brand identity and target audience really well, which they then translated into a packaging that perfectly captured our essence.
Joanna Bommarito Co-Founder | Betty Tights
Betty Tote
Betty Tote 2
Betty Bag
Betty Stickers
Betty Stickers 2
Betty Instagram Stories
Betty 09
Betty 07
Betty 08
Betty 10

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Business
Address
  • Noramble
    First Floor, Swan Buildings,
    20 Swan Street, Manchester,
    M4 5JW
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