Helping a new owner put his stamp on his new business venture

Under new ownership, Ham Dental needed a rebrand to attract new and current customers. They wanted to show customers they didn't need to fear visiting the dentist. They wanted to make it fun and enjoyable.

We conducted numerous workshops to understand what makes the brand different. It came down to two things: people and how they treat clients. So, we built the brand around those two aspects, using a blended icon and modern typography paired with a bold colour palette to bring the brand up to date.

What we did

Visual identity

Brand design

Market research

Project highlights

Rebrand the practice to stand out from competitors

Give the people including staff a new voice to show what sets them apart

Create a visual that leans into the business premium offering

What the client said

I've known Daniel for several years, and he massively helped to rebrand my business and set a blueprint in collaboration with him to carve out a stronger identity. My company has gone from strength to strength as a result.

Joe Narcisi

Owner | Ham Dental Practice